Amos Accountancy
Logo updated and brand guidelines plus email footer.
Amos Accountancy
Amos Accountancy is an established accountancy business in Swadlincote founded by Lisa Amos. Their logo had been created Emma Wallbank, who is also a founder of Oodles Creative Solutions. After many successful years using the original brand, Lisa felt it needed an update and got in touch to see what we could do.
Lisa didn't want a full change due to how much change would be needed across the business if that was done, however she did feel that it needed to evolve and grow. She also requested for an updated website using the evolved brand. We decided to set up a new website in Wix Studio, where Lisa could take over some management if needed or to come back to us for future updates.
Our Approach
After an initial discussion, we created a couple of options to show Lisa. She liked the direction of one, so we developed that into a selection of logo layouts and brand mark along with some mock ups of how the website could look using the brand elements. We also created some simple staff avatars, so it can create a connection to customers looking at the website.
We looked at the original website and felt it could be improved for the customer journey as well as adding a blog post which is great for SEO. We built the website and proofed it to Lisa through the Wix platform where she could mark up amends,. It made for an easy work flow for Lisa to see the website in action before launching and let us know any elements she didn't like.
Project Scope
Logo update
Refresh branding
Wix Studio website
Email footers for staff
The Outcome
Updated logo options supplied in a variety of formats
Brand guidelines
Wix website with basic SEO
New email footers highlighting the new look and create consistency between website and emails
I am really pleased with this thank you
Lisa Amos
Director