ND Enhance Aesthetics
Branding and website transformaion for ND Enhance Aesthetics in Tamworth, UK. We helped ND Enhance Aesthetics build a trustworthy, professional and friendly brand that aims to elevate natural beauty through aesthetics treatments. Building connections within the aesthetics community for a better user-experience.
ND Enhance Aesthetics
ND Enhance Aesthetics is an aesthetics beauty treatment business in Tamworth, Staffordshire, led by dedicated aesthetics nurse practicioner, Natalie Dayman.
After being let down by a previous web developer and not having a cohesive brand, Natalie was looking for someone reliable and trustworthy to bring her vision to life through fresh branding and a user-friendly website experience.
Natalie's aim for ND Enhance Aesthetics was to build a brand that resonated with her customers and spoke to her values and beliefs. She wanted a brand that was highly professional, trustworthy and showcased how aesthetics treatments could be achieved to look natural, only enhancing the beauty that is already there. Her overall goals were to build brand recognition, connect deeper with her audience, showcase her services with more impact and improve the customer experience.
Our Approach
Following the initial consultation, we designed a logo concept that was sleek, modern and professional. Subtle design details were incorporated to represent aesthetics procedures. We designed the D to 'pierce' the N as a nod to a needle in a treatment. The combination of sans-serif and serif fonts hint to the idea of transformation - old into new. We sharpened the edge of the sans-serif font as another representation of a needle, to fit the style in the above font type. To finalise, we created a vertical, horizontal and brand mark lockup for adaptability across multiple platfroms.
Using a soft colour palette that represents natural beauty, we designed an elegant Wix Studio website that focused on user-experience and shone a spotlight on the treatments ND Enhance Aesthetics offers. We kept the wireframe simple, smart and interactive with the end goal of driving customers to get in touch. Included within the design is a treatments page, about us section, qualification feature, contact form and blog.
By using Wix Studio, Natalie is able to take full ownership of her website. She is able to make edits, add treatments and manage her blog and newsletter. We don't believe in gatekeeping like so many web developers do, so we choose Wix Studio to design and build the perfect website for our clients.
Project Scope
Logo & Marks
Colour Palette
Brand Overview
Wix Studio Website Design
Basic SEO
The Outcome
Boosted Brand Awareness
Consistent & Defined Branding
Optimised Website Experience
Improved Customer Journey
Increase in Leads
Google Ranking for Local Area
All I can say is wow!!! You are all amazing at what you do & what you have achieved with my website & logo. I was so impressed at the speed & precision in which it was all put together. And not forgetting my endless questions & tweaks….. all of which were answered with clarity & patience. If you’re considering a website or rebranding as I was I would definitely recommend Oodles Creative Solutions….. their teamwork & professionalism is amazing. I’ve have already recommended you to one of my colleagues who was impressed with the aesthetics website, so she’s rebranding too. Thank you so much!
- Natalie Dayman, ND Enhance Aesthetics